The new Emporio Armani (PRODUCT) RED Julia Roberts T-shirt feature the symbolic “tree of life.” Within the tree’s foliage are the words “Revolution- Evolution-Devolution”, as acronym for RED. 

The great success again, for the actress who last season designed the bohemian-style bracelet for Emporio Armani, which baceme a best seller.

“Julia has halped to create beautiful and unique designs for both women and man , which will be a visible reminder of the part that we can all play in fighthing AIDS in Africa”- has said italian stylist Giorgio Armani , commenting on their wonderfull collaboration.

The inside of the T-shirt features her personalised signature:” Julia for Emporio Armani (PRODUCT) RED“. The Tee is available in grey, red, white and black colours.

(RED)TM is a global initiative whose primary objective is to engage the private sector in the fight against AIDS in Africa by channelling funds from the sale of (PRODUCT) RED products directly to The Global Fund for AIDS, Tuberculosis and Malaria.

The most important event among the initiatives arising from charities and fashion, to raise funds for the fight against AIDS, took the place in Fieramilanocity from 13th to 17th June in Milan. An event at international level, organised by the largest Italian and foreigners signatures. An exhibition market fashion and furnishing, whose proceeds went to Anlaids Section Lombardy to fund scientific research of HIV syndrome.

It has organised in 1992. from one of the greatest stylist Gianni Versace, as a product for sale: the creations of the most famous designers, with a discount of 50%. Together with other designers, among them Giorgio Armani, Gianfranco Ferrè, Valentino, D & G, Calvin Klein, Prada, Gucci and many others, Gianni Versace was able to achieve this great event, which has been sixteen years living as “Convivio.”

The success of the ninth edition

This year over 250,000 articles were sold at prices overtime, offered by many companies participating in the exhibition. There were several sectors, from fashion to accessories, from jewellery to the travel and tourism.
Many VIP persons from the world of culture, entertainment and sport have argued Convivio; among them also many artists who donated their works. In addition, one of the largest Italian designer, Giorgio Armani has donated 100 thousand euros, which will be used in the construction of a home for AIDS patients. Fiat Auto has participated giving a Fiat 500, fought auction, painted by the artist Esther Mahlangu of South Africa.

For a better future

The theme of Convivio Publishing 2008 was “Prevention”. According Anlaids are 59,500 cases of AIDS reported in Italy beginning of the epidemic, on average about 4,000 a year. Nearly 45% of cases of infection resulting from heterosexual contacts, while drug abuse and homosexuality, once a major vehicle for dissemination, were reduced to 20.28%.

In general, according to data compiled by today shows that more ‘than one person in two discovered to be HIV-positive only when, or shortly before the diagnosis of AIDS. The treatment is almost accessible only to rich countries.
Convivio exists and will continue for a better future. For the aid of sick people and in searching for solution that will resolve one of the largest problem of our age.

Photos by Dario Raimondi ( the photographer of “Milanoweb.com” )

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