Inside, the atmosphere is intimate and refined. Upon entering, the immediate sensation is that of an elegant, welcoming town house where every detail has been carefully selected to express the most authentic Made in Italy quality. An interior design has an almost theatrical touch that reveals a great tradition of artisan culture in the lights, marble, armchairs, designer wall coatings, each crafted the finest quality of the materials.

“Since its debut in 1916 in Parma, Italy, Acqua di Parma has become a symbol in the world of excellence and quality: Made in Italy – declares Gabriella Scarpa, President of Acqua di Parma. With this new boutique, we wish to conjure up a special place, an elegant, refined mansion in which our customers can rediscover the style and values of the brand with which they identify themselves. The new Milan boutique is the home of Acqua di Parma, the place that best represents the essence of the brand and which will be the model for further boutiques to be opened worldwide.”

To celebrate the inauguration of the new boutique, Acqua di Parma has created a limited edition of the brand’s iconic fragrance: Colonia, the Italian cologne since 1916. A collector’s item enclosed in a high prestige leather coffret in which the famous Art Deco bottle is adorned with a silver label, hand decorated by skilled Florentine goldsmiths.

Another one exclusive product is an impressive sculpture of perfume and light the Jumbo Cube Candle: nine kilos of hand-moulded extra pure wax. A real designer object and an exclusive creation reserved for those who like to imbue their homes with precious olfactory sensations and to relax in a unique atmosphere.

The new boutique, conceived to entice and welcome customers, offers them a unique sensory experience. For example the space dedicated to the Barbiere Collection where devotees of the brand can take advantage of an exclusive shaving service is reminiscent of an ancient Italian barber’s shop. Or the Blu Mediterraneo Italian Resort area where the most affectionate customers are offered a delicate hand massage to enjoy a moment of intimate relaxation.

These are only some of the exclusive services offered by the “Services Card” of the new Acqua di Parma boutique. The public can choose a personalised service from a menu such as – the assorted bottles of perfume, the variety of terry cloth accessories or the elegant leather bags – or door-to-door delivery with the Italian city car par excellence, the Acqua di Parma yellow FIAT 500 and much more.  A mosaic of fantastic ideas are waiting to be discovered, to establish an even more intimate relationship with the world of Acqua di Parma.

The daily life of Kenzo Parfums is filtered from the eyes and words of Silvia Foschi, who has a few years experience in PR LVMH Fragrance Brands and a boundless passion for social media, so her decision to become a blogger for the brand was only natural. Every day Silvia  describes his work and share her experiences.

In addition, daily visitors of the blog will have groped luck, answer the questions of “Kenzo Kuiz “and win the products of the Maison.

http://www.kenzoatwork.it/

Air Spa Suisse was designed by architect Francis Bardelli, designed to be not only a gem of contemporary architecture, but especially to be a true oasis of relaxation, a return to origins and the rediscovery of the 4 elements (air, water, earth and fire).

A nature reserve, a warm and welcoming environment is essential with a strong appeal to the 4 elements, where losing track of time and space and where to get the natural relationship Human&Nature. The new SPA overlooking a huge park, a green area of 3000 square meters surrounding the complex.

AIR SPA SUISSE - c/o Hotel Ramada Plaza
Via Stamira d’Ancona, 27 – 20127 Milan
Tel. 0039 02 28 85 49 00
http://www.spasuisse.com

The campaign features a Who’s Who of up and coming talent, personally selected by Richardson and Brill:

The campaign reflects much of what Happy Socks is all about: playfulness, unexpected pops of color, amazing patterns, creativity, and fashion. I’ve been in this business for 20+ years and it’s rare to see this kind of excitement happening around socks. Happy Socks is all about having fun, and Terry’s campaign, featuring apparel and accessories made from legwear, shows that we can all have fun with socks!”

Happy Socks and United Legwear are taking an innovative approach to distribution of these one-of-a-kind images, one that uses technology to engage fans of the brand and promote the fashion aspects of Happy Socks. “Viral distribution of the images via e-newsletters, affiliates, blogs, and other Internet portals will maximize the reach of the campaign tremendously”, said Rita Polidori O’Brien VP Licensing and Marketing for United Legwear Co.

“The images are the cornerstone of the ‘Terry’s Take’ campaign, which uses social media platforms like Facebook, Twitter, and Instagram to allow fans to share pictures in the same spirit of the Terry Richardson project”. An exhibition of the imagery will take place in Stockholm. There will also be a limited edition Collector’s Deck of 12 postcards with the images and art from the Terry Richardson/Happy Socks campaign.

During inauguration Giordano Torresi presented her new collection “Texax chic”, an unique collection more than chic.

The pleasure of a gift that is always with you
The new Leather Purse Sprays of Iris Nobile and Magnolia Nobile are ideal gifts for an elegant and highly feminine woman, who can thus always carry her favourite fragrance with her. 20ml of pure, noble elegance. Two small precious objects, with carefully designed details, for a woman who enjoys discreet luxury in everything she chooses.

The new purse spray bottles are encased in precious calfskin, whose shades recall the colours that represent the fragrances – the soft cream white of the magnolia flower or the intense and refined purple of the iris flower. The bottles are hand-made by the finest Florentine craftsmen, and carry the dry-stamped Acqua di Parma logo with the royal shield, a symbol of refined discretion. Elegant gilt-metal details create a touch of light. An object of functional and compact design. The spray is revealed, ready for use, by sliding a small cursor. Easy to recharge, both “à porter” fragrances come in a soft velvet case for additional protection.

A gift between art and design.
Colonia Designer Edition is the ideal gift for a man focused on contemporary culture, who loves design and appreciates Colonia. Acqua di Parma has entrusted this special edition of its renowned fragrance to Luca Scacchetti, an outstanding representative of Italian design and architecture. The result is a unique object, an original restyling of the iconic Colonia bottle enhancing its Art Déco spirit. Acqua di Parma yellow hues for the glass with contrasting curving black graphics. The outer packaging is an elegant Acqua di Parma yellow hat-box with decorations inspired by the Venetian murrine. Inside, the bottle is completed with a small and practical fitting for recharging, which allows for on-going use.

The surprise of a fragrance as precious as a jewel.
A true jewel-like fragrance. The most surprising present for a highly refined woman, who lives and surrounds herself with the utmost elegance.
A woman of refined and demanding taste, who will appreciate this great chypre fragrance created by Acqua di Parma. A sumptuous and unique Eau de Parfum, embodying the tradition of high perfumery in its luxurious structure. The noblest essences obtained by means of groundbreaking techniques to capture each note of flowers, fruits and woods in its natural, clear purity. A fragrance with finely defined nuances, enclosed, like a jewel, in an elegant case lined with ivory silk.

Choosing a truly special and unforgettable gift means giving something unique and selected carefully for its recipient. Acqua di Parma offers its customers the opportunity to select their favourite products from its broad range to create each time a unique choice, presented in the iconic Acqua di Parma hat-box.

A package that will make the gift even more elegant, desirable and unique. The individual sets can be created by choosing among the fragrances, from Colonias to Le Nobili, among the travel leather accessories of Collezione Tournée, or among the shaving items of Collezione Barbiere. And then, unique items for the home, from the candles and ambient fragrances of the Home Fragrance collection to the terry-cloth items of the Home Collection.

And last but not least the traditional coffrets, unique sets created by Acqua di Parma to enhance its exclusive fragrances. Each one is a small ‘made-in-Italy’ masterpiece, characterized by the design and quality.

http://www.acquadiparma.it/

Ana Sinicki was born in Belgrade, Serbia. She received her Bachelors of Music degree in opera performance from The Academy of Fine Arts in Belgrade . She continued her studies at the Yale University, where she received both her Masters of Music degree and Artist Diploma. While studying in Serbia, she performed at various concert halls and gave recitals frequently. She was a member of the opera studio at the National Theater in Belgrade, Serbia with which she performed many times.

She attended several master classes with renowned opera singers such as Ann Murray, Alan Held and Nadezda Krasnaya .

She gave recitals in Serbia, United States and Italy and performed with various orchestras such as Orchestra Sinfonica di Milano “Giuseppe Verdi” , Symphony Orchestra of the Art ensemble of Serbia and Montenegro army, Yale Philharmonia Orchestra etc. She also performed many times at the Serbian National Television and several other tv stations .

Besides music , she holds bachelor degrees in Economics and Art Management . She speaks fluently several languages .

Her music comes from the soul and  touches the soul. Chloe Charles’ music takes listeners on a journey through vital aspects of being. She describes her genre as “Indie Art Folk”, from “The Heavens” to “Salamander Red”.
Chloe’s performances resonate with a band heavy on rich string performances – violins, violas and cellos – all of it underscored by the depth and warmth of her classical guitar. She and her band have performed in eight countries and have consistently impressed. Her recording, Little Green Bud was chosen as the best EP of 2010 by Dryvetyme Onlyne.

Little Green Bud is the literal translation of her name, Chloe, in Greek. “It’s fitting because this album is like a bud – it’s the beginning. And I’m excited to see how it grows.”

An Evening with Chloe Charles, Sunday 20th November, Ostarie Vecjo Friul, Milan
Chloe Charles
Little Green Bud
Folk
http://www.chloecharles.com
http://www.myspace.com/chloecharles
http://www.twitter.com/chloe_charles

Little Pigeon and the Tree of Songs from Chloe Charles on Vimeo.

The two of them were not actually friends, but their ideas, innovations and creations, shared a very similar trait. It is true that fashion did not really start with these two ladies, but they were the ones who were brave enough to make all those “first steps” in fashion world. Thus, when people started to wear new or different clothes, the first fashion trends were launched. A place where fashion trends today occur, stop or change, apart from Paris, London and New York, is the center of the fashion world – Milan.

It’s a short introduction of the fashion article “Fashion for all and fashion for some” written by me .  This new issue is dedicated to the city of Milan and to all its interesting aspects ( fashion, design, architecture, social movements…) Metropolis is a high-brow, culture and travel oriented, Hebrew language quarterly, a cross between a book and a magazine. Each one of the four annual issues is devoted to a single city or region, and covers it through articles written by local writers, on various subjects like arts, history, urban development, fashion, culinary, politics and more. The magazine contains about 160 colorful pages, and is accompanied by a pocket guidebook.

http://www.eretz.com/metropolis/

The platform  will also enhance the experience of actual fairgoers, providing useful tools and information before, during and after the fair. Users can mark favorites, share artwork via Facebook, Twitter or email, access fair calendars and view the archives of participating events.

For galleries, increased visibility will improve traffic and sales, and users will be guided automatically from one fair to the next, ultimately fueling the growth of the fairs themselves. Through TheFairgoer, organizers will have world-wide access to new clients and infinite potential to expand their audience. Participating fairs include Slick Paris, Chic Paris and many more. To access the fair online, users must join the service and buy tickets.

The company Fairgoer LLC was founded in New York City by three art-loving friends, all architects from Italy. They created the website for everyone who shares their passion.

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