“I need to rent 20 very luxury sports cars for an event in Switzerland on the 6th September,” a member wrote recently on the Forum , aSmallWorld’s popular nucleus. “The cars should be: Maserati — Ferrari — Lamborghini — Aston Martin ONLY!”
Welcome to aSmallWorld, the private online community reserved only for very important persons, rich or famous of course. The site is designed for those who already have strong connections with one another. Once you’re in, four more members have to “connect” to you before you can ask like-minded friends to join. You connect when you click on a name and the person “accepts” you.
Erik Wachtmeister, aSmallWorld CEO a former investment banker whose father was Sweden’s ambassador to the U.S., says “Most networking communities are open. Ours is only by invitation. It’s like a club, What’s the point of inviting everybody? You’re not going to have the same cozy feeling. Our members want it to be private.”
This VIP community offers trusted and select information. Most of these content is produced by their members who offer travel suggestions, feedback, lively forum discussions, and other topics of common interest. Features on the website include a forum of diverse topics, listings of events around the world, a personal messaging service, suggestions and user ratings for travel and restaurants, and city-based resources.
Since its inception in 2004, aSmallWorld has quickly expanded into a global community of trusted friends and information. Members range from entrepreneurial and business opinion makers to leaders in media, entertainment, fashion, the arts and sports.
From Italian public life there are many persons. Don’t be surprised if you met some of family members Moratti or maybe Troncheti.
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